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Factors To Consider While Selecting Marketing Project Research Topics


The fundamental and essential part of a Research Report, Thesis Or Dissertation is the selection of the research topic. To choose an appropriate topic for your MBA Assignment Help, it requires a lot of energy, resources and time. For the great Help with topic selectioncome to our expert writers. Before final selection of the research topic, there are numerous factors which need to be taken into consideration. For instance, a research topic should never be too broad nor should be too narrow. Similarly, the topic should be researchable, clear, feasible and compelling. In order to have an idea of different types of research topics related to the field of marketing, a list is given below:
  •  The effects of pharmaceutical dispensing pattern on consumer store patronage
  •  Market entry strategy in an emerging market using country of origin information
  •  Effect of self-placement of habitual buying products on their sales
  •  Impact of brand awareness on consumer/brand loyalty: A study of packaged milk brands
  •  Determinants of consumer buying behavior through mega stores in (country name)
  •  Customer delight in banking
  •  To recognize service quality gaps in banking sector: A comparative study of local and international banks
  •  Effects of occupational status on women food buying and cooking behavior
  •  The effect of brand image on consumer taste preference
  •  Effects of gender on family buying decision
  •  The effect of recession advertising
  •  Factors affecting positive and negative word of mouth in restaurant industry
  •  Factors that influence level of impulse buying
  •  Consumer response to unethical retailer behavior
  •  Effects of product and consumer characteristics on free sample usage
  •  The effect of recession on promotional activities
  •  Attitude of people in different roles towards direct marketing
  •  Relationship between customers internal usage practices usage practices and awareness to internal advertising
  •  Effect of deceptive advertising on consumer loyalty in telecom sector
  •  The effects of product, market and organizational characteristics of market research practices
  •  A comparative study of sellers and buyers in market acceptability of licensed software
  •  Factor affecting educationists/scientist response to patent registration
  •  The effects of advertising research practice on the advertising performance of companies
  •  Relationship between marketing research, customer knowledge and business sales
  •  Impact of performance commitment on customer’s evaluation of product quality
  •  Shelf spacing competition: A relative analysis of local and international brand
  •  Factors behind brand switching in the telecom industry
  •  Factors influencing customer satisfaction in health care services
  •  The impact of brand extension on brand personality
  •  A four dimension approach to attitude measurement
  •  A consumer decision-making model in the automobile industry of (country name)

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