Marketing implementation is the process of turning your marketing strategy into real-life actions: tasks and projects, people responsible for them, and deadlines.
In other words, it’s about bringing your marketing plan to life. Instead of living on paper, it starts living on a day-to-day calendar because it’s translated into action. According to Statista, 71% of marketing professionals believe their marketing strategy is effective. While that sounds promising, it still leaves almost a third of marketers feeling unsuccessful. With marketing implementation, it becomes a lot easier to identify if the issue is with the way a strategy is executed, or with the strategy itself.
